Why do you need a LOGO?
One of the most important things artists tend to overlook as they carve out their careers is the creation of their image. As superficial as it might seem, an artist’s image and smart, cohesive branding plays a big role in achieving success.
In a social media-dominated world, potential fans often come across your image before even hearing one of your songs, and a profile picture or Instagram post might be the thing standing in the way of getting more listeners. With resources like social media sites and apps, easy website builders, and graphic design tools, it’s not only possible—but necessary—for artists to begin building their brand. Creating your brand might seem a bit daunting at first, especially if the thought of selling yourself doesn’t seem all that punk rock, but it’s important nonetheless. Good branding reveals the artist’s style, interests, personality and aligns with their music, beliefs, and overall message. Whether its album covers, profile photos, website bios or merchandise, it’s important that artists establish a recognizable, interesting image with which to align themselves.
Benefits on a Well Developed Website?